‘La Gritona’ is Spanish for ‘The Screamer’ – an appropriate name seeing that one of the people behind this outstanding tequila is LA-based punk guitarist Andy Coronado. The other significant player is the renowned tequilero Melly Cárdenas, who fashions La Gritona at her small distillery in Valle de Guadalupe in the highlands of Jalisco. One of Mexico’s few female master distillers, the fiercely independent Cárdenas—who has 20 years of quality tequila production under her belt—shares Coronado’s love of the exceptional and unconventional, and leads a team staffed by only local women.
In a market dominated by major companies like Herradura, Patrón and Fortaleza, the duo set out to create a rocking, pared-down Reposado that would stand out by staying true to the region’s heritage. For a Reposado, La Gritona is light on colour and sweetness—Coronado and Cárdenas want none of the flavours that mask many commercial Reposados like vanilla, chocolate and dulce de leche. Instead this is packed with delicious, honest and savoury, roasted agave flavor, reminiscent of the old-style ‘rested’ tequila, before the mass market took hold: “It’s tequila like our grandparents drank,” says Cárdenas.